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Pithy startup letter template, full page preview

Startup letter

Direct and a little informal, with one line on why this company and why now.

Best for

Early-stage startups and small teams

Length

150 to 220 words

Tone

Informal

Sections

Short header, why this company, why now, P.S.

When to use it

Startup is direct and a little informal. It skips the address block, gets to why this company in the first lines and ends with a P.S. that offers something concrete.

Use it when

  • The company has fewer than 100 people and a founder may read it.

  • You use the product and can say what you like about it.

  • You can offer a next step, such as a 90-day plan or a visit.

Keep in mind

Informal still needs proof. Keep one result with a number in the middle, and make the P.S. specific.

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